Paying homage to the eras when jeans came into their own.

A time of rock n roll, road tripping, supermodels, iconic photographers and electric living.

Rolla’s is a classic denim brand celebrating authenticity and simplicity and applying it to a frivolous and free modern lifestyle.

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Eastcoast Ankle - Downtown Blue


Introducing the Eastcoast Staple Jean. Skinny fit and high rise with a traditional back yoke and a subtle spade pocket with no dec stitch. A flattering skinny fit in a...


Westcoast Ankle - Raven


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